ghd has transformed the world of hair beauty, creating a new religion for hair. ghd professional hairstyling irons are worshipped the world over, making straightening and smoothing or flicking and curling even the most stubborn locks easy, with simply amazing results. ghd brings a new dimension to hair styling - you wouldn't believe your hair could look so good!
ghd Products ghd is the global leader in heat-styling, thanks to our world-class range of ceramic styling irons plus ghd thermodynamicsTM,a collection of products which lets you style with heat, stylewithoutfear. The world's first hair beauty programme designedfor heat- styling occasions (from hairdryers to styling irons andbeyond),ghd thermodynamicsTM will cleanse & nourish, protect,style andfinish your hair, beautifully.
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The story behind the irons that have syled a thousand catwalks
In The Begining
A short time after the millennium an amazing product quietly appeared in the UK. Little did anyone realise that it would soon come to be adored by millions and worshipped the world over, and would transform our understanding of hair beauty. This uprising in the beauty world was to banish bad hair days for good. Of course, it was the ghd styling iron.
When the ghd hair straightening iron appeared in the UK, nobody had known anything like it. Being an ex-hairdresser for one of the world's leading salons, the lucky man who happened up this prize possession when traveling certainly knew a lot when it came to hair. Convinced he was onto a winner, he and two friends imported the technology and began trading from his home in Yorkshire.
Spreading The Good News Word spread like a virus as girls gasped at the miracle of ghd styling irons. Stars of the stage, screen and CD praised them in interviews. And, as word spread, so did demand. Urban legend has it that women were banging on our warehouse doors, trying to bribe our staff - even breaking in - just to get their hands on a ghd styling iron. We already knew we had something special; now everyone else did, too!
The Angelic Hosts
Later, we would extend the range of irons and introduce our hair beauty products; climb into bed (as it were) with the worlds of fashion and celebs; and shake the foundations of the hairdressing world. We brought belief and a new religion for hair to a new generation of women: they are our urban angels - made (by ghd), not born. Later, we launched into Australia and South Africa, across Europe - and, of course, into the USA. We are now a global brand, all our countries crowning whole hosts of their own urban angels. And so continues the story of ghd.
ghd thermodynamics step 1 contains a range of products, from shampoos to conditioners and treatments, which create the perfect base for your creativity. They'll replenish, rejuvenate and condition your hair.
ghd thermodynamics step 2 offers thermal protection sprays for different hair types. They all contain UV protection which deflects heat, creating an invisible force field to prevent heat damage and moisture loss. So now you can heat-style to your hair's content - with your hairdryer, styling irons or any other heat source.
Products in ghd thermodynamics step 4 put the perfect finishing touch to heat-styled hair, whatever your hair type, style or desired result. You can add hold, go for a brilliant shine or take on a contemporary matte finish.